SUCCESS STORIES
Play Based Tools for Children, Teachers and Parents
THEIR RESULTS
Scaled monthly revenue from $18,000 to over $50,000 with a 4x Return on Ad Spend in one month.
265% REVENUE GROWTH
DOUBLED ROAS FROM 1.6X TO 3.86X
DECREASED CPA BY 61%
SCALED MONTHLY PURCHASES FROM 323 TO 921
Before
AFTER
THEIR STORY
The founder and CEO is a physical therapist, parent educator and mom. When graduates from her positive parenting classes were asking for help connecting with their children, particularly when they were feeling stressed, she saw an opportunity to make connecting a daily, playful habit. And so, her online store was born. This eCommerce brand creates play based tools and toys for children, parents and teachers that nurture emotional intelligence by connecting the generations playfully.
OUR STRATEGY
Before working with us, the CEO had been managing her Facebook/Instagram ad campaigns on her own for the past three years. Struggling to scale her ads or increase her Return on Ad Spend, she released the reigns and wanted help taking her business to the next level. By tapping into high performing video ads, a multi-stage ad funnel, user generated content, and growing her audience from just parents to also teachers and therapists, we were able to drive high Return on Ad Spend from launch. Within the space of one month, we were able to scale her ad account from $18,000 to over $50,000/monthly revenue with a 4x Return on Ad Spend.