SUCCESS STORIES
SoCo Studio:
Progressive Period Pads
THEIR RESULTS
We helped scale SoCo Studio from $39k/month to over $60k/month with a 3X Return on Ad Spend within 2 months!
54% INCREASE IN SALES
46% INCREASE IN ORDERS
362% INCREASE IN TRAFFIC
3X RETURN ON AD SPEND
1 month before working with us
MONTH 2 WORKING WITH YELLOWHISTLE
THEIR STORY
Makayla started her business in 2012 selling reusable baby diapers, then during covid in 2020, she pivoted to selling fun-patterned cloth re-usable pads for women. She had a grown a great Facebook group with loyal customers, and made a pretty good revenue only through organic and mouth-to-mouth sales. Until now, she had never run paid ads outside of a few boosted posts that didn’t go anywhere. She needed to increase the online store revenue even more to focus less of her time on organic and allow the store to “work for itself.”
OUR STRATEGY
As soon as the ads were launched, the sales started coming in. We used her solid customer base and FB/IG engagers, to create lookalike audiences to start targeting her best quality traffic right away. In only one month we started seeing over 11x ROAS in the Top of Funnel alone.
Over the second month, she started scaling her budget, testing new creatives, and increasing retargeting efforts in the Middle and Bottom of Funnel. With that, we were able to get from $39K to $60K in only 2 months of the campaigns running. Her first goal was just to increase new revenue. With that complete, the next goal is hitting her first million dollar year!